Spring Intro 2023
03/03/2023
"Regulatory are like the 'White Knights'* of the Company"
Champions of development, product approvals and protecting the company
• To protect patients • To liaise and assist the regulatory bodies • To remain honest, trustworthy and reliable citizens
* From mythology
37
Common perception of regulatory activity related to sales
MA
Sales
Regulatory Activity
Pre-launch
Post-launch
2007
2008
2009
2014
2010
2011
2012
2013
38
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