Spring Intro 2023

03/03/2023

"Regulatory are like the 'White Knights'* of the Company"

Champions of development, product approvals and protecting the company

• To protect patients • To liaise and assist the regulatory bodies • To remain honest, trustworthy and reliable citizens

* From mythology

37

Common perception of regulatory activity related to sales

MA

Sales

Regulatory Activity

Pre-launch

Post-launch

2007

2008

2009

2014

2010

2011

2012

2013

38

19

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