Spring Intro 2023
23/03/2023
The rising importance of payers
Payer-driven strategy
Regulatory-driven strategy
REGULATORS
PAYERS
Key question: For an individual patient given this treatment, is there truly a beneficial effect that is not outweighed by unwanted side effects?
Key question: In our patient population, does this treatment offer sufficient value in comparison with current standard of care?
The Organisation for Professionals in Regulatory Affairs
5
The Fourth Hurdle is not uniform
Market
Market
Europe
r
Market
USA USA
Market
The Organisation for Professionals in Regulatory Affairs
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